Designer 7: Suzy Fairchild

Emerging designer contestant in our 2012 Seamless in Seattle competition

17_Fairchild

Damsel Dress: Sleeveless v-neck cotton/silk dress with ruched bodice detail and gathered full skirt. Fully lined in cotton voile. Hat: Vintage shaped printed linen with Italian silk flower and ribbon trim.

Entry Category: Emerging Designer

Designer Name: Suzy Fairchild

Line: Suzy Fairchild

Branding Statement/ Bio Info:

With a passion for fabric, style and fit, Suzy Fairchild creates a line of vintage inspired dresses and separates that inspire the femininity of a classic, glamorous age. With her years of design and retail experience and working closely with customers everyday Suzy has developed a line that is meeting her customer’s needs as well as her own creative desire. Buying for her Frock Shop and an obsession for sourcing vintage fabrics, her passion for dresses and all things girly makes her line stand out in the market. Utilizing classic tailoring skills and vintage styling this line speaks to a customer that is unique, fun and adventurous. Exclusively sold at Frock Shop, Suzy has plans to offer her line to independent boutiques such as Showpony & Pretty Parlor and has a long term goal to sell in all Anthropologie stores. The Suzy Fairchild customer is between the ages of 25 & 45 and has a very feminine sense of style, sense of humor and loves to show off. She wants to be the most gorgeous girl at the party and will be.

Price points range from $88 to $275 retail.

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