Food & Culture

Amazon’s New Kindle Ad Loves Gay Marriage

By Seattle Mag February 21, 2013


Seattle-based retail giant just launched a national ad for its Kindle Paperwhite. The star of the ad isn’t the new e-reader, though. It’s the subtle notion presented that gay marriage is a totally benign and normal aspect of life. Oh, and any thinking that defaults to heterosexuality as a norm. Well, that’s sort of old hat. The future is all about equality (and reading on screens, indoors and out). Cheers to that (except the screen part; I’m not totally sold on that idea).

Now, if we could just get the cleaning product companies to stop making ads that depict women as finding a new lease on life (or even romantic partnerships)when they get fancier mops.



Join The Must List

Seattle's best events delivered to your inbox

Follow Us

Sorry, we couldn't find any posts. Please try a different search.